Rihanna’s Savage X Fenty company is not only a billion-dollar business, it’s one of the 100 most influential companies in the world!
On Wednesday (April 28), TIME magazine released its first-ever “TIME100 Most Influential Companies” list — an expansion of their TIME100 franchise— that “highlights businesses making an extraordinary impact around the world.”
Rihanna’s global lingerie brand, which launched in May 2018, earned a spot on the exclusive list for more reasons than one. However, TIME cited its resonating ethos, which centers on size-inclusivity and body positivity, as one of the main reasons for the online brand’s incredible growth by more than 200% in 2020, despite the pandemic. TIME also noted Savage X Fenty’s recent investment round that will expand Savage X Fenty into the world of physical retail.